Compare
Compare Mitch
Mitch against the other ways tradies handle marketing: agencies, doing it yourself, paying for leads, and review software. Each page lists prices, terms and when the other option is the better pick.
Every tradie gets pitched the same four things: an agency retainer, a lead marketplace, review software, or the advice to "just post more". These pages put Mitch next to each of them with the money in Australian dollars and a plain section on when Mitch loses.
What Mitch actually does
You finish a job, snap a photo from the driveway and type or dictate one line. A minute later there are drafted posts waiting. You read them, change what you like and approve. Nothing goes out before that.
- Social, A$129 a month: Facebook and Instagram posts, stories and reels on a content calendar, the crew app, 3 seats.
- Local, A$249 a month: everything in Social, plus Google Business Profile posts, a Google review request texted 24 to 72 hours after the job, AI-drafted replies to reviews, an inbox and 5 seats.
- Complete, A$579 a month: everything in Local, plus on-page website fixes, a WordPress plugin, a new blog page every week, local rank tracking and 10 seats.
All plans: 14-day free trial, no card, month to month, cancel any time. Details on the pricing page.
Review requests go by text, so the Spam Act applies. Mitch only sends one when you have the customer's mobile number and have ticked that they agreed. That is general information, not legal advice. ACMA explains the rules at its page on avoiding spam.
Pick the question you are asking
An agency rang and wants A$1,500 a month
Fair enough to ask what you get for it. We cover typical retainers, contract terms and who should own your accounts in [hiring a marketing agency](/au/compare/hiring-a-marketing-agency).
I could just do it on Sunday nights
Some tradies do, and do it well. The risk is the month you are flat out. See [doing it yourself](/au/compare/doing-it-yourself).
hipages keeps sending me leads
Leads and reviews do different jobs, and only one of them stays yours. See [paying for leads](/au/compare/paying-for-leads).
Platforms and software
- Mitch vs Birdeye: a large reputation platform that sells by quote.
- Mitch vs Oneflare: a local services marketplace.
Where a company publishes its prices we quote them with the date we looked. Where it does not (Birdeye does not list Australian pricing), we say so rather than guess a number.
Ground rules for these pages
- Competitor facts come from the company's own pages, linked under Sources.
- We do not quote results or customer numbers for Mitch.
- Mitch does not run ads, build citations or promise a ranking, and each page says so.
- Agency ranges are typical figures for small local businesses, not quotes from a named firm.
If something here is out of date, tell us and we will check it.
Test it on one job
14 days free, no card. Send in what you finished today and judge the drafts yourself.
Mitch vs hiring a marketing agency
A retainer buys someone's time. A Mitch plan buys the weekly posting and review work, done each time you send in a finished job. Here is the cost, the control and the contract side by side.
Mitch vs doing your own marketing
DIY marketing is free until you count the evenings. Here is the trade-off between doing it yourself and handing the weekly work to Mitch.
Mitch vs paying for leads
Paid leads rent you a customer for one job. Mitch builds the Google reviews and posts you keep. Here is how the two compare for tradies.
Mitch vs Birdeye
Birdeye is a large reputation and marketing platform that quotes prices on request. Mitch is a small weekly routine that starts from a finished job. Here is how they differ for a tradie.
Mitch vs Oneflare
Oneflare is a local services marketplace that Airtasker moved to acquire. Mitch builds your own Google reviews and posts. Here is how they compare for a tradie.
Questions answered
Are these comparisons fair?
How often are they updated?
Where do I start?
Try it on your next job.
Start the trial, take a photo when you finish tomorrow's job, and see what Mitch does with it.