Compare
Compare Mitch
Mitch against the other ways contractors handle marketing: agencies, doing it yourself, paying for leads, and review software. Each page lists prices, terms and when the other option is the better pick.
Choosing how to market a contractor business usually comes down to a few options. You hire someone. You do it yourself. You pay for leads. Or you buy software for reviews or posts. Mitch is one more option, and it is not the right one for everyone.
These pages are written to help you decide. Each one lays out what the other option costs, who does the work, what you own at the end and what the contract looks like. Each also says when the other option is the better pick.
What Mitch is, in short
You take a photo of the finished job in the truck and add a line, which you can dictate. About a minute later Mitch has drafted Facebook and Instagram posts. Nothing posts until you approve it.
- Social ($99 a month): Facebook and Instagram posts, a content calendar, the crew app and 3 seats.
- Local ($189 a month): adds Google Business Profile posts, review requests 24 to 72 hours after the job, AI-drafted review replies, an inbox and 5 seats.
- Complete ($449 a month): adds on-page website fixes, a WordPress plugin, a new blog page every week, local rank tracking and 10 seats.
Every plan starts with a 14-day free trial and no card. See the pricing page.
Start with the choice you are weighing
Should I hire a marketing agency?
Retainers buy someone's time and can do things Mitch does not, such as a site build or paid ads. See [hiring a marketing agency](/us/compare/hiring-a-marketing-agency).
Can I just do it myself?
You can, and it costs nothing in cash. The question is what happens in your busiest month. See [doing it yourself](/us/compare/doing-it-yourself).
Is paying for leads worth it?
Leads bring customers you have not met. Reviews on your own Google profile stay yours. See [paying for leads](/us/compare/paying-for-leads).
Software and platform comparisons
Software pages compare published prices where there are any, and say so where there are none. Where a company only quotes on request, we say that and do not guess. The pages are below.
How these pages are written
Competitor facts come from the company's own pages where we could read them, linked at the bottom of each comparison with the date checked. If a price is not published, the page says so.
We do not claim results for Mitch and we do not use customer numbers we cannot back up. Mitch does not run ads, build citations or promise rankings, and the pages say so.
If a fact is out of date, tell us and we will check it.
Not sure yet? Try it on one job
14 days free, no card. Send in a finished job and judge the drafts yourself.
Mitch vs hiring a marketing agency
A retainer buys someone's time. A Mitch plan buys the weekly posting and review work, done each time you send in a finished job. Here is the cost, the control and the contract side by side.
Mitch vs doing your own marketing
DIY marketing is free until you count the evenings. Here is the trade-off between doing it yourself and handing the weekly work to Mitch.
Mitch vs paying for leads
Paid leads rent you a customer for one job. Mitch builds the Google reviews and posts you keep. Here is how the two compare for contractors.
Mitch vs Birdeye
Birdeye is a large reputation and marketing platform that quotes prices on request. Mitch is a small weekly routine that starts from a finished job. Here is how they differ for a contractor.
Mitch vs Podium
Podium is a messaging and customer-contact platform that includes reviews. Mitch is a weekly marketing routine that starts from your finished jobs. Here is how they differ for a contractor.
Mitch vs NiceJob
NiceJob is a review and reputation tool with public pricing. Mitch writes the social posts and Google profile posts too. Here is how they compare for a contractor.
Mitch vs LocaliQ
LocaliQ sells advertising and local marketing services. Mitch is a flat-price tool for organic posts and reviews. Here is how they compare for a contractor.
Mitch vs Broadly
Broadly is a platform for reviews, leads and an AI receptionist, priced from $399 a month. Mitch is a smaller weekly routine for posts and reviews. Here is how they differ.
Questions answered
Are these comparisons fair?
How often are they updated?
Where do I start?
Try it on your next job.
Start the trial, take a photo when you finish tomorrow's job, and see what Mitch does with it.