Blog
The getmitch blog
Guides written for UK tradespeople: Google reviews, your business listing, local search, social posting and what lead sites really cost.
Browse by topic
Latest posts
What to post on your Google Business Profile (with job examples)
Ideas and copy-and-paste templates for Google Business Profile posts, written for UK plumbers, electricians, roofers and builders. Includes what Google allows and what gets rejected.
Getting more Google reviewsReview management for trades: what you need and what you don't
Most one-van firms don't need review management software at the price of a rep. What the job actually involves, and what to look for if you buy a tool.
Google Business Profile for tradesGoogle Business Profile optimisation checklist for tradesmen
A step by step checklist for getting a Google Business Profile found and trusted, written for plumbers, electricians, roofers and other UK trades working from a van.
Getting more Google reviewsWhy buying Google reviews backfires
Buying Google reviews breaks Google's rules, can break UK consumer law, and tends to leave a profile looking worse than before. What to do instead.
Getting more Google reviewsDo Google reviews help SEO?
Reviews feed Google's local ranking, so they help you show up in the map results. What they do and don't do for your website rankings, and how to get more.
Getting more Google reviewsCan you delete a Google review? And how to report fake ones
You can't delete a Google review about your business, but you can flag ones that break Google's rules and appeal once if the flag is refused. Here is what gets removed and what doesn't.
Getting more Google reviewsPositive review responses: examples to copy
Eleven replies to five-star Google reviews that a tradesman can copy and adapt, with a few rules for keeping them short and specific.
Getting more Google reviewsHow to respond to a bad review (with examples)
How to answer a one-star Google review calmly: what to say, what to leave out, and copyable replies for the common complaints tradesmen get.
Getting more Google reviewsHow to ask for a Google review: text, email and face-to-face scripts
Word-for-word scripts for asking customers for a Google review by text, email and in person, plus the UK texting rules and what Google does not allow.
Getting more Google reviewsGoogle review QR codes: how to make one and where to put it (van, invoice, card)
How to make a Google review QR code for free, how big to print it, and where it earns its keep on a tradesman's van, invoices and cards.
Getting more Google reviewsHow to find your Google review link and share it
Where to find your Google review link, how to check it works, and the best ways to send it to customers by text, email and WhatsApp.
Getting more Google reviewsHow to get more Google reviews (a system, not begging)
A plain system for getting more Google reviews as a tradesman: get your link, ask at the right moment, make it a habit and stay inside Google's rules.
Try it on your next job.
Start the trial, take a photo when you finish tomorrow's job, and see what Mitch does with it.