Your Google review link is a web address that opens the review box for your business. You can get it from your Business Profile, or paste your Ask for reviews link or Place ID into our free review link generator and copy the result. Then open it on your phone to check it lands on your own business.
Once you have it, the job is sharing it. A link nobody sees does not get you reviews.
The quickest way: use the free generator
Your QR code
Put it on the back of your business card, your invoices, the van and the job sheet you leave behind. Customers point their phone camera at it and land on your review form.
PNG for printing at home and for messages. SVG for printers and sign makers, it stays sharp at any size.
How to find your link
Option 1: the "Ask for reviews" link (easiest)
- Sign in to the Google account that manages your Business Profile.
- Search Google for your business name. Your profile tools show at the top of the results.
- Click Ask for reviews (it can also sit under Read reviews or Get more reviews).
- Copy the link Google gives you. It starts with
https://g.page/r/. Paste it above.
Option 2: your Place ID
- Open Google's Place ID Finder.
- Type your business name into the map search and pick your listing.
- Copy the Place ID (it usually starts with
ChIJ) and paste it above.
- Type your business name or address into the box and pick your listing.
- Copy the link it gives you.
- Download the QR code if you want one. Choose PNG for screens and SVG for anything printed large.
It runs in your browser, there is no sign-up, and the QR code points straight at Google, not through our site.
Get it from your Google Business Profile
If you would rather go to the source, you can find the same link in Google's own tools. Google's help pages say you can ask customers to visit a Google link or scan a QR code, and the share option lives in your Business Profile.
Open your profile
Search for your own business name on Google while signed in to the account that manages the profile. A control panel appears at the top of the results. You can also go to business.google.com.
Choose Ask for reviews
Look for the option to ask for reviews or share a review form. Google moves these buttons around from time to time, so look for wording like "Get more reviews" or "Share review form."
Copy the link
Google shows a short link and offers to share it by message, email or social media. Copy it and save it in your notes app so you can find it later.
Test it
Paste it into your phone browser, ideally while signed out of Google or on a different phone. You should land on a review box with your business name at the top.
Tip: Check the business name at the top
If you have two listings, or a similar business shares your town, make sure the link opens yours. Fix it before you send it to a customer.
How to share your Google review link
The best way depends on how the customer reached you and where they are when they read it. Pick two or three of these and use them every job.
By text message
This works best for home service jobs. Send it the same day or the next morning, with a line of thanks. Here is a template:
Text with your review link
By email
Good for estimates, commercial jobs and customers who only gave you an email. Put the link on its own line so it does not get buried.
Email with your review link
On the invoice or receipt
Add a line like "How did we do? Review us on Google" with the link or a QR code. Most invoicing tools let you edit the footer once and it applies to every invoice after that.
As a QR code
A QR code lets someone point their phone camera at your tailgate, card or door hanger and land on the review box. See Google review QR codes: how to make one and where to put it for sizes and placement.
In your email signature and on your website
Every email you send, including quotes and replies, can carry a "Review us on Google" link. It takes two minutes to set up. On your website, a small link in the footer or on your thank-you page does the same job.
A few things that trip people up
- The customer is not signed in. Google needs a signed-in account to post. Most phones are signed in already. Someone who is not will be asked to sign in or create an account, and they can use any email address, not only Gmail.
- The link opens a search page, not the review box. You copied your profile URL instead of the review link. Go back and use the share or review option.
- You send the link to everyone and few people use it. Look at the message that came with it. A bare link gets ignored; a personal line about the job gets opened. See how to ask for a Google review for what to say.
- A review does not show up after posting. Google checks reviews against its policies, which can take a few days. See why a Google review is not showing.
Rules for sending the link
Share the same link with every customer, with no offer attached and no filtering by how the job went. Google's full review policy and the legal side of texting customers are in the pillar guide: how to get more Google reviews.
Send it automatically after every job
If you keep forgetting to send the link, that is the problem Mitch solves. On the Local and Complete plans, you submit the finished job with the customer's mobile number and a consent tick, and Mitch texts them your link a day or two after the job.
Plan: Automatic review requests are on the Local plan
Local ($189 a month, no contract) sends the link after every job and drafts a reply to each review, which you can edit before it posts. There is a free trial, no card needed. See [how review requests work](/us/platform/reviews) or the [pricing page](/us/pricing).
More in the Google reviews hub.
Stop forgetting to send the link
Submit the job from your phone and the review text is handled. Try it free, no card.